Meta Ads ROI Calculator

What's Your Return on Meta Ads?

Enter your target, funnel metrics, and client value. See exactly what your ad budget returns.

Step 1 — Set Your Goal
Step 2 — What a Client Is Worth
$
Lifetime revenue per client
$3,000/mo × 12 months
$36,000
Enter the monthly retainer and how long clients typically stay — together that's their lifetime revenue. Set margin to what you keep after delivering (leave at 100% if the retainer is already pure profit).
Step 3 — Your Sales
Step 4 — Your Investment
Relight Marketing fee
Book a call to get your exact number
$ /mo

Not everyone needs one — tick this if you plan to hire a videographer

Net Profit — First 90 Days
after ad spend, our fee & delivery
Your 3-Month Meta Ads Sprint

What the first 90 days look like, month by month

Period Investment Revenue
Month 1
Month 2
Month 3
90-Day Totalinvestment vs. revenue collected
Net profit, first 90 days

Revenue compounds as each month's clients keep paying. Net profit is after ad spend, our fee & delivery.

Months 4–6 — If You Continue Beyond the Sprint
Month 4
Month 5
Month 6
6-Month Totalinvestment vs. revenue collected
Net profit, first 6 months

Your Monthly Investment
Meta Ad Spend
Relight Marketing fee
Total Investment
Cost to Acquire a Client
all-in, per new client
Your 90-Day Return
back for every $1 invested over 90 days
Funnel Breakdown
102k Impressions
2.0% click-through
2.0k Clicks
2.4% page convert
48 Leads
68% show up
33 Calls
30% close
10 New Clients

These are projections based on your inputs. Actual results depend on creative quality, targeting, offer, and market conditions.

Like What the Numbers Say?

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